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Safeway Grocery Holiday Microsite

Microsite design for the Safeway Grocery Corporation. This was redesigned every year to give Safeway customers recipe, decor and savings ideas for their holiday planning. It was imperative that I keep the Safeway branding guidelines throughout the design. The vast amount of content on the site required a lot of attention paid to information architecture in the design. For Safeway Grocery I also worked on many weekly online banners, seasonal campaigns, online advertising, microsites and newsletters.

Employer: Rival Marketing