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Ice Cream Truck Feature

Safeway's yearly Grilling Microsite included an Ice Cream Truck Feature. I illustrated and designed the interface for this feature. A theme we discussed was nostalgia and so I felt a retro looking ice cream truck incorporating fun colors and whimsical animations would be a great solution. The sliding door feature on the truck lets one recipe be showcased at a time and also gives you the option to print it out.

Employer: Rival Marketing